To ensure the survival and relevance of stores retailers need to take action to overcome the new business realities. We share 6 ways retailers can streamline costs and enhance the customer experience by exploiting innovative and low-cost digital, mobile and cloud solutions.
As we have seen in recent months the change in consumer habits and expectations have accelerated with a rise in online spending and the need for differing approaches to serving and interacting with customers. Throughout this experience evidence shows customers still value the store, but are demanding things to change and therefore getting it right is of paramount importance.
Firstly, it is vital stores reduce costs to enable survival, secondly they need to look at how they service their customers. Before the industry was faced with the impact of Covid-19 digital was influencing the way shoppers bought and retailers had begun to look at ways or even begun to implement changes to how stores operate.