1.
Section 1: Customer Experience & Engagement
The in-store experience is where your brand promise meets reality. How you communicate with customers, how quickly you can adapt that messaging, and whether you're able to personalise the experience at all — these factors directly shape footfall, dwell time, and conversion. The next 3 questions explore how well your stores are set up to engage customers in the moment.
2.
How do you communicate promotions in store?
3.
How easy is it to update messaging across stores?
4.
Do you personalise in store experiences?
1 out of 7
5.
Connectivity & Infrastructure
Everything in a modern retail environment depends on reliable connectivity — from payment terminals and stock scanning to digital signage and staff devices. Your network is the foundation that everything else runs on. The next 3 questions look at how resilient, consistent, and future-ready that foundation is across your estate.
6.
How reliable is your in store network?
7.
How do you use guest WiFi?
8.
How future ready is your infrastructure?
2 out of 7
9.
Operational Intelligence
Day-to-day store operations generate enormous amounts of activity — stock movements, task completions, audits, and exceptions. How that activity is tracked, recorded, and acted on determines whether your teams are running efficiently or firefighting. The next 3 questions look at how well your operational processes are supported by technology.
10.
How are stock counts and audits managed?
11.
How accurate is your inventory data?
12.
How are daily store tasks managed?
3 out of 7
